Damex Announces Utility Token to Power Smart Finance App, Token IEO Starts April 19th

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Damex Announces Utility Token to Power Smart Finance App, Token IEO Starts April 19th


Press Release: Damex will launch its utility token via an IEO starting April 19th, 2023, to promote a healthier lifestyle among users.

March 23, 2023, Gibraltar — Digital Asset Management Limited and the Damex group are launching two new offerings, the Damex App and the $DAMEX utility Token. Both work in unison, aiming to encourage users to adopt a healthier lifestyle while offering financial incentives and promoting environmental sustainability.  

Beta Beginnings

The Damex App is currently live in the UK and E.U. The Damex Token IEO is scheduled for the 19th of April 2023. The Damex App is a Digital Asset Finance App that uses non-fungible tokens (NFTs) and Damex’s proprietary cryptocurrency token, the Damex Token. The App makes digital asset finance more accessible and engaging through gamifying user experiences 

Adopt a Healthier Lifestyle 

Inspiration for both the Damex App and the Damex Token stemmed from the COVID-19 lockdowns, which put a mental and physical strain on millions of individuals globally. Through these new offerings,  

Damex aims to give back to its communities by supporting individuals and encouraging them to adopt a healthier lifestyle, educating users about cryptocurrency, and promoting sustainability through encouraging physical activity and offering financial incentives. 

Damex Smart Finance App

Using modern technology, Damex aims to penetrate the fitness industry, a growing industry estimated to be worth over USD 87 billion globally. The Damex Token is a utility token that can be used within the app. Damex App key features:

  • Fiat and crypto wallets
  • Damex Debit Card Program
  • Gamification (Step and NFT)
  • Allows users to exchange fiat and cryptocurrencies, pay using crypto and fiat, and plant trees

Some of the App’s future features to watch out for include the following:

  • Additional features such as life/health insurance and loan/credit line
  • NFT trading
  • Stock and traditional assets trading

The Damex App also introduces a leaderboard; users must complete tasks and meet specific criteria to climb the ranks. The Top 20 users will be able to access select rewards including quarterly NFT rewards, cash-back incentives, refer-a-friend bonuses, and discounts on trade fees.

Damex Token key features:

  • In-app utility token (the Damex Token)
  • Can be staked to earn rewards

Staking Benefits

For instance, staking 5,000 Damex Tokens will give users access to features such as zero exchange fees while using the Damex App and access to VIP Premium. Premium Subscription Members can unlock benefits, including access to top-tier exercise challenges, a premium member card, cash-back incentives (all tiers), and early access to new features. Users can then spend their rewards using the Damex Visa debit Card. 


The Damex IEO starts on April 19th and is available globally to all interested parties. (Not available for retail investors in the USA)  The company’s focus on a healthy lifestyle is bolstered by an attention to detail in regard to legislative requirements and licensing. With an already established business, strong revenue, and Gibraltar DLT license, the $DAMEX token IEO is an interesting proposition without some of the pitfalls faced by new projects 

Damex will run the IEO from its smart finance app and at least two launchpads that will be announced from the Damex Twitter account in the near future.

About Damex.io

Damex.io is a digital asset group of companies trading since 2017. Digital Asset Management Limited (trading as Damex or Damex.io) is a Distributed Ledger Technology (DLT) provider based in Gibraltar as a broker/dealer and custodian of digital assets.  

Damex.io was one of the first companies in Gibraltar to receive the Distributed Ledger Technology authorization from Gibraltar’s Financial Services Commission in 2019.

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Media Contact Details

Contact Name: Miguel 

Contact Email: miguel@damex.io  


Damex is the source of this content. This Press Release is for informational purposes only. The information does not constitute investment advice or an offer to invest